Blog

January 1, 2020 Marketing

The Business Executives’ Guide To Inbound Marketing

The business executives of a company should be the frontliners in marketing the company’s products and services. There’s hardly any way around it.  If you are a part of the senior leadership or management of a company, it’s crucial to learn how to navigate marketing alongside other business operations. Digital marketing involves several skills, including

Onboarding Best Practices

December 18, 2019 Recruitment

Onboarding Best Practices That Every Business Should Use

Onboarding new employees is an essential part of the recruitment process. Skipping this requirement can backfire big time.  But here’s the thing: onboarding a new hire takes months until reaching efficiency. Hiring the wrong fit is often a 5-figure investment (and past $100K for some roles), considering mentorship, training, involving other team members and management

Employment motivation strategies

December 11, 2019 Management

Employee Motivation Strategies For Managers And Executives

What determines “progress” in terms of employment? Progress is defined by focusing on a higher goal without having to constantly worry about day-to-day needs (food, water, shelter, clothing). Those are the basic survival needs. Until you are sure that those are taken care of, your mind constantly switches back to the urgent needs at hand

Workplace Communication Techniques and Strategies

December 4, 2019 Business Strategy

Workplace Communication Techniques and Strategies

No matter what role you have in an organization – a manager, a vendor, a consultant, or an advisor – each comes with its own challenges particularly in managing workplace communication issues. These communication issues often involve conflicts in employee relations. It’s usually the nitpicking or annoyance from the older hire that shows. Or, complaints

November 24, 2019 Business Strategy

16 Reasons Why I Don’t Pick Up My Phone

Back when I decided to no longer pick up my phone in 2014 or so, I was considered nuts by everyone around me. Nowadays, more and more of my friends and colleagues have adopted this practice, thanks to the endless number of sales calls (and even worse: robocalls). According to a TNS report (quoted on

November 20, 2019 Business Strategy

7 Phases of Running A Freelance Business

Freelancing is a decent alternative if you’re a self-driven person who is a fast learner. Some people are well-organized, can use Google (or Stack Overflow, or other resources) quickly, read fast, and are not afraid of experimenting. With the right attitude through freelancing, you may improve your technical and business skills that you will need

November 16, 2019 Beyond

WT:Social And The New Age Of Social Networks

I’ve been following Jimmy Wales for years and I’m extremely excited to sign up for his latest project: WT:Social. If you’ve heard of WikiTribune before, WT:Social takes a similar take on social networks after the endless number of scandals around Facebook. The new social network just crossed 110,000 users and quickly picks up traction among

Productivity

November 13, 2019 Management

11 Productivity Frameworks And Tools For Effective Management

Over 50,000 US users search for “productivity” in Google every single month. When you add the long list of queries around productivity tips, productivity apps, productivity planners and other forms of definitions around the term, we’re ranking over 300,000 total searches across the board. We are all eager to fight procrastination and maximize our time.

sales prospecting strategies

November 6, 2019 Sales

5 Powerful Sales Prospecting Strategies for SMEs

I remember landing my first consulting clients by sales prospecting through the following channels: Referral LinkedIn Cold outreach The first one came from a friend providing consulting in a different field. He did reach out to me and asked if I was interested – so that worked out pretty well (a warm reference plus a