Tag: Content Marketing

Approaches to Marketing

8 Different Approaches to Marketing (Practical Breakdown)

The reason I see so much backlash against marketing courses is primarily context. Given that marketing is applicable to each and every business model and organization, context is the first thing you want to determine. Is Marketing Universal? Marketing is a topic too broad and diverse. Consider IT as an example. IT entails a number of software…

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The Guide to Consistently Producing High Quality Content

Content production is like building a portfolio. It’s a long-term investment in developing your brand, forming a community, increasing awareness, reducing the friction of longer sales cycles. It’s frequently neglected by entrepreneurs or new market players seeking for the next quick win. It takes a while before you start reaping the benefits of your labor….

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Content Marketing For Business Benefit

One of the things we did at DevriX in 2014 is focusing more on content marketing. Back in 2011-2013 we kept maintaining a 10-page website with no content since we believed that there are way too many sites out there sharing WordPress tutorials or business tips. Wrong. Ever since we started our tutorials section, we kept growing…

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