Brand Building

May 26, 2021 Business Strategy

8 Reasons Why You Should Start to Build a Brand ASAP

In the 21st century, with the evolution of digital and everything else that’s happening behind the scenes, and with different companies popping up, building a brand is the best way to achieve a lucrative business venture. Brand building is extremely important for various reasons. But specifically, brand building can be positively impactful on establishing your

How to Attract Better Prospects

December 2, 2020 Sales

How to Attract Better Prospects

What are the best ways and the best practices for attracting better prospects for your business? 53% of the sales leaders surveyed by CSO Insights claim that their top barrier to reaching their goals is their team’s inability to generate enough qualified leads through prospecting. A qualified lead is basically any company or individual who

How to Handle New Clients When Overbooked

October 28, 2020 Business Strategy

How to Handle New Clients When Overbooked

Complaining about an influx of prospects may sound ridiculous to many. But in reality, growing businesses *can* attract new customers if they need to, considering they’ve been in business long enough to build a reputation or a portfolio, save some capital, and explore a couple of channels that get the job done. In this case,

sales prospecting strategies

November 6, 2019 Sales

5 Powerful Sales Prospecting Strategies for SMEs

I remember landing my first consulting clients by sales prospecting through the following channels: Referral LinkedIn Cold outreach The first one came from a friend providing consulting in a different field. He did reach out to me and asked if I was interested – so that worked out pretty well (a warm reference plus a

build a strong sales team

May 29, 2019 Sales

7 Strategic Ways to Build a Strong Sales Team For SMEs

Sales productivity is the rate at which members of the sales team acquire revenue for the business. High sales productivity is often a combination of several factors: Saleability of the Product The sales strategies used to sell the product Sales team management Individual sales team member’s ability to sell A strong sales team is one