Cracking the Sales Code: Lessons from 8 Sales Case Studies
While HubSpot's sales report shows a decent close rate of 29%, the lower win rate of 21% suggests inefficiencies. This gap indicates that unqualified leads are likely slipping through the cracks, requiring a closer look at lead qualification and potentially a sales process refinement to improve conversion rates. Challenges in selling may have many reasons: Selling has become more challenging with the changes in consumer behavior. Salespeople’s selling techniques are not as effective anymore as they were years ago. The supply of products and/or services offered has saturated the market The sales distribution has spread thinly among individual salespeople. The… Continue Reading