Tag: Business Platform

Content Marketing In 2019: Video Content Prevails

According to Wikipedia: Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online. It is often used by businesses in order to: * Attract attention and generate leads * Expand their customer base * Generate or Increase online sales * Increase brand awareness or credibility * Engage…

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Common Recruitment Challenges in the IT Industry

My position in my LinkedIn profile is a CEO of a team of 25 for several years now (nowadays 45), and yet I still do receive about a dozen emails every week through LinkedIn inviting me to apply as a junior developer somewhere or take on a senior position for an industry that I hadn’t even heard of. Additionally,…

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How Can Non-Technical Founders Make a Technical Business Work

Are you a non-technical person working on an IT start-up idea, or other technical business ventures, with a bunch of software techies? Best-case scenario, find a technical co-founder and you are good to go. While some non-technical managers and founders are capable of working well with developers, there may be different problems that would jeopardize the growth…

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Building a WordPress Website

With 2.5 billion people using Internet over the world (and counting) positioning a business online is crucial. Picking the right solution for your business website is just as important, as it would determine different factors, such as: the cost of building a website the ease of maintenance and extensibility availability in terms of experts being…

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