
Email Marketing and the Art of Email List Building
What remains to be a highly effective and lucrative digital marketing channel, email marketing continues to dominate many of today’s digital marketing strategies. This year alone, 347.3 billion emails are forecasted to be sent and received per day worldwide. Come 2025, there will be 4.6 billion email users around the world. We have long gone past the discussion on whether you must invest in email marketing or not. There await massive returns for those who will be able to navigate email marketing successfully. In fact, email marketing is expected to generate around $36 for every $1 spent on it. In… Continue Reading