Aspiring Young Entrepreneurs – Should You Launch a Startup Now?

Are you aspiring to become an entrepreneur and run your own business someday? If so, what have you been doing to prepare for the challenges that come with running a business and the skills required to be a successful entrepreneur? The recent recession has accelerated the professional growth for many who now lack the opportunity to join a promising organization as interns or juniors. The creative folks have persevered and identified progressive opportunities worth exploring to generate some revenue and possibly land a full-time career in entrepreneurship. Since college is rarely helpful to entrepreneurs, I would always bet on self-learning… Continue Reading

Focus, Niche Down, and Skyrocket Your Business

Selling to businesses locally or internationally usually entails selling services or products. Products are a bit easier since you can provide a trial version of your product and broadcast it everywhere. Products are also well-defined, you can easily outline the scope of your product and draft several case studies tackling specific problems. Services are different. If you offer a wide range of services for different audiences, you need to niche down.  What Does It Mean to Niche Down? To put it simply, niching down means to pick a specialty and a specific target market for your business. For a new… Continue Reading

Why And How Hybrid Marketing Can Work For Businesses

Hybrid marketing, which refers to the hybrid between the styles of digital and traditional marketing campaigns, continues to become popular. Some of the best examples of hybrid marketing that can be found show the refreshing potential that this combo can offer to businesses. In the current business landscape, it is almost without doubt that digital marketing is reaping in customers and profits for any adept enterprise. However, traditional marketing is still far away from its demise, and in fact, still has a sturdy advantage on some marketing fronts—and this is something professionals have yet to let go of. Why Consider… Continue Reading

Do You Understand The B2B Sales Process Enough To Reach the Right Decision Makers?

Budget and timing are the two major reasons why businesses and salespersons lose B2B deals. This is according to a report from Chorus. This gives emphasis to the fact that the B2B sales process is a long one and it needs strategic approaches not only in budget and timing but also in other key aspects. To be successful in B2B sales means to have a deeper appreciation of B2B processes, determining and reaching the decision-makers, and knowing how to go through the sales process efficiently. Understanding the B2B Process The B2B process is usually longer since: It involves multiple stakeholders… Continue Reading

Internet Marketing For Startups – Outsourcing vs. Building Teams

Internet marketing is one of the many online disciplines that don’t require education, certification, or any type of entry point that comes with the right background or experience. The same goes for content marketing, web design, web development, advertising, PR - you name it. It’s not the same for medical professionals and lawyers - which is why we don’t deal with these problems in the first place. Sure, some are better and more experienced than others, but you know that they’ve studied hard and gone to some of the best medical or law schools in order to land a job in the first… Continue Reading

The Practical Guide to Hiring Employees

Hiring new employees is among the biggest problems businesses face. From micro businesses to large enterprises, finding and closing top talent is a major challenge that we're all eager to overcome. Hiring Employees With Qualified Talent Having led over a thousand interviews, I’ve faced challenges with almost every role I looked for in IT. Software engineers — needless to say, companies are competing for top talent in engineering, not the other way around. Resources are scarce and companies keep growing, therefore demand is through the roof. As an extra challenge, top engineers often switch to management/training, open their own companies,… Continue Reading

The 35 Biggest Business Challenges Growing Companies Face

Growing a business is complicated. According to SBE Council, 89% of all businesses employ fewer than 20 employees. And scaling a company further is contingent on solving a number of business challenges -- most of those being common across all organizations out there. Businesses in their first year or two, under 10 to 20 employees, and making less than $500,000 in revenue are still validating their business model. Once a certain sense of stability is met, several repetitive challenges keep haunting organizations, over and over again. [optin-monster-shortcode id="bvo0dmszdzz4j6ua2ljr"] Which is why I've compiled this comprehensive list of the most impactful… Continue Reading

Mentorship – Invaluable Advice From Competitors

"Mentorship" is a vague term. Great mentors are successful industry leaders who are your indirect competitors (or at least a few years ahead of time). Someone may pick their own mentor when they are a public figure and consume every bit of information they produce. Virtual Mentors On mentorship by Neil Patel, source https://www.quicksprout.com/the-complete-guide-to-building-your-personal-brand-chapter-6/ I have a few of those mentors on my list. I follow their blogs, read their interviews, listen to podcasts they join as guests, follow them on social media and so on. Some of them had publicly stated that they don’t have time for one-on-one coaching… Continue Reading

How Remote Teams Work Together

Working remotely is about mutual trust. It’s the same as assessing the security of your home, the reliability of your office job, or the viability of your relationship. If you don’t care, you’ll lose. If you stress over it too much, something seems fishy and you may get burned again. I am a proponent of remote working in theory. And I’ve managed to build a team comprised of 70% remote employees. But I’ve also had to go over 5,500+ CVs and conduct over 1,000 interviews for the past 3 years. We’ve started 80 trials off those 1000 interviews and had to part ways with… Continue Reading

Effective Hiring Tips (For Startups And Growing Teams)

There are fast-paced startups where execution is mission-critical. Then, there are the startups relying on an ongoing and regular business model - think of manufacturing or an ongoing type of activity that could easily take 60–80 hours a week. In other instances, freelancing may be a great model for a lean startup. The beginning phases of your startup have a lot to do with organizing and managing a team. Here are hiring tips you need to remember throughout the process. How Hiring Works Below is a video I created on the 4-step checklist for hiring freelancers especially for your startup. [embed]http://youtu.be/RLFTIHk9q_o[/embed]… Continue Reading