Internet Marketing For Startups – Outsourcing vs. Building Teams

Internet marketing is one of the many online disciplines that don’t require education, certification, or any type of entry point that comes with the right background or experience. The same goes for content marketing, web design, web development, advertising, PR - you name it. It’s not the same for medical professionals and lawyers - which is why we don’t deal with these problems in the first place. Sure, some are better and more experienced than others, but you know that they’ve studied hard and gone to some of the best medical or law schools in order to land a job in the first… Continue Reading

Creating an Employee Performance Review and Feedback Workflow

Resilience is my number 1 hiring trait.  As a manager, you will have ups and downs with your employees, and your feedback should reflect this. The relationship with your employees is a journey with its share of triumphs and challenges. Your feedback should mirror this journey, offering both praise and constructive criticism in a timely and professional manner. It's not about harshness or power play, mind you. Receiving critical feedback may be absolutely devastating for juniors and many introverts.  However, your options are very limited and you don’t want to do any of the following that might only jeopardize the… Continue Reading

5 Reasons Why Multitasking Actually Works (And Supplements Focus Mode)

Multitasking is a habit of many people who want to get many things done at a time.  More specifically, according to the American Psychology Association, multitasking is done by performing at least two tasks simultaneously, switching from one task to another, and working on two or more tasks speedily. But, it is easy to get distracted, tap into your favorite social media, watch YouTube videos, get on the phone with a colleague or a friend, and forget about the core tasks you were supposed to work on. These distractions can negatively affect your focus, meaning that the quality of your… Continue Reading

The Power of Big-Picture Thinking: A Key to Sustainable Business Growth

Imagine a business that only focuses on short-term gains, ignoring the bigger picture. What would be the long-term consequences for its vision, strategy, and overall success? Would it be able to sustain growth and create lasting value in a rapidly evolving marketplace? A stark reminder of the need to shift from short-term goals to long-term ones was given by the recent pandemic around the world.  Businesses that failed to take the bigger picture into account and establish a clear long-term goal found it difficult to maintain growth during the instability. In contrast, companies that adopted a broader perspective by evaluating… Continue Reading

Onboarding Best Practices That Every Business Should Use

Onboarding new employees is an essential part of the recruitment process. Skipping this requirement can backfire big time. 35% of HR leaders say focusing on the onboarding process to help new hires feel engaged and be productive as soon as possible works best when it comes to fostering overall employee engagement.  Paychex But here's the thing: onboarding a new hire takes months until reaching efficiency. Hiring the wrong fit is often a 5-figure investment (and past $100K for some roles), considering mentorship, training, and involving other team members and management in the process. Onboarding Is Crucial To Reduce Hiring Costs… Continue Reading

10 Global Industries That Need Business Process Management the Most

To become and remain successful and rise above the competition, businesses must continuously improve and monitor their processes. Failure to do so may result in big financial losses, lower investment capital, reduced motivation in employees, and fewer satisfied customers.  This is why more and more companies worldwide are adopting business process management (BPM) applications in different flavors. BPM tools are designed to manage workflows in a consistent, repetitive model, providing an instrument for collaboration among all team members. A great example of how critical process optimization is for a business's long-term success can be found in the book "Built to… Continue Reading

8 Reasons Why Setting Up a Meeting Is a Must

Most business meetings "should" have been an email.  If the company is large and has more stakeholders, the slower and heavier the processes become. This eventually leads to more meetings with less work being done.  A 2012 study shows that companies that held unproductive meetings lost an average of $250,000 annually. The study's findings suggest that companies can improve their bottom line by improving the quality of their meetings. This includes clearly defining the purpose of the meeting, setting an agenda, and ensuring that everyone has a chance to participate. Companies should also be aware of the signs of dysfunctional meeting… Continue Reading

7 Reasons Why It is Difficult to Manage New Projects (Or Inherit an Old One)

What makes projects so difficult to manage? As a project manager, you need to assess the culture, your role, your team, how problems escalate, what your responsibilities are and how to tackle edge cases (delays, problematic team members, running out of budget, handling scope creep, disagreeing with a client, etc.) Organizations that use proven project management practices waste 28 times less money than those that do not have practices in place. Source: Visual Planning And within the right environment, everyone follows the company mission statement and the core principles of the organization. This will turn your decision-making process into a… Continue Reading

The Business Guide to Intrapreneurship

Intrapreneurship, credit: TechCharge With the boom of entrepreneurship out there, there has been a distinct separation between corporate work and starting a business of your own. However, most folks are not familiar with what intrapreneurship is, due to it getting far less coverage than it should be. While entrepreneurship often gets the spotlight, intrapreneurship offers a compelling alternative for those who desire the challenge of building something new but value the stability and resources of a larger company. It's a chance to be a changemaker from within, leveraging the established infrastructure and support systems of a corporation to bring fresh… Continue Reading

The 18 Core Topics Businesses Need to Evaluate and Refine

Working with 400+ consulting clients involves handling various recurring problems and pain points. Some of the 6-7-figure businesses I have been consulting on generate $750K to $50M in annual revenue (I charge $6K - $20K for 4-12 weeks of advisory.), and having been immersed in actual work as a corporate business advisor, I know first-hand that most of the business problems are around the following: navigating recruitment managing technical teams handling operations running successful agencies building distributed teams employer branding (to name a few). scaling their operations automating processes growing digital presence Producing high-quality content  In particular, these are the… Continue Reading