A few years ago, we ran a survey among most of our clients. We wanted to do a recap of a certain year and see what we could do better. Some of the standard questions revolved around our key services, what are the things we do best and where we fail the most. But, we…

Entrepreneurship isn’t a 9-to-5 job that comes with the comfort of family and friends time in the evenings, or traveling and watching TV over the weekends. It’s an effort that usually requires a massive commitment and a multidisciplinary approach for handling dozens of activities at the same time, from branding through technology to accounting. It…

Back when I decided to no longer pick up my phone in 2014 or so, I was considered nuts by everyone around me. Nowadays, more and more of my friends and colleagues have adopted this practice, thanks to the endless number of sales calls (and even worse: robocalls). According to a TNS report (quoted on…

Finding and hiring virtual assistants (VAs) depends on where you live, what sort of activities do you need to be covered by your Virtual Assistant (VA), how would you expect to interact with them, the level of proficiency in English or the requirements to deal with a specific market. People delegate different activities to their…

Starting a business is no unchartered territory – almost every inch of it has already been conquered. But not everyone was able to write a successful conquest; most of those who tried, failed. For there is a universal truth behind the stories of those who were fortunate: success doesn’t come easy. What Does It Take…

We certainly live in the most entrepreneurial era since the inception of the humankind. Many are giving entrepreneurship a shot thanks to the media support, the large number of startup communities, somewhat accessible investment capital, and the development of the digital landscape. Media exposure looks like the holy grail of landing new customers and skyrocketing…

Internet marketing is one of the many online disciplines that don’t require education, certification, or any type of entry point that comes with the right background or experience. Same goes for content marketing, web design, web development, advertising, PR – you name it. It’s not the same for medical professionals and lawyers – which is why we don’t…

Software engineers often think about starting a web development business of their own. We may be talking about a traditional senior software developer working on a product after hours. No exposure to marketing, sales and business development tasks at work. Traditional Computer Science degree. Complete focus on software engineering. Products Don’t Sell Themselves They launch a product…

Working remotely is about mutual trust. It’s the same as assessing the security of your home, the reliability of your office job, or the viability of your relationship. If you don’t care, you’ll lose. If you stress over it too much, something seems fishy and you may get burned again. I am a proponent of…

There are fast-paced startups where execution is mission-critical. Then, there are the startups relying on an ongoing and regular business model – think of manufacturing or an ongoing type of activity that could easily take 60–80 hours a week. In other instances, freelancing may be a great model for a lean startup. The beginning phases of…