Tag: Email

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10 Tips to Efficiently Manage Emails

Email is still the go-to communication protocol that I prefer over everything else. Meetings and calls are necessary every now and then, but communicating with vendors, partners, peers, PR, and media editors is a lot easier asynchronously, plus the added benefit of managing notifications or work reports within the email inbox. We have signed at least three seven-figure contracts over email - and we’ve never met two of our partners live. Considering the impact of COVID-19, distributed communication is ever so important, and this aligns really well with one of the oldest communication mediums for digital experts. Emails vs. Meetings… Continue Reading
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Email Marketing and the Art of Email List Building

What remains to be a highly effective and lucrative digital marketing channel, email marketing continues to dominate many of today’s digital marketing strategies. This year alone, 347.3 billion emails are forecasted to be sent and received per day worldwide. Come 2025, there will be 4.6 billion email users around the world. We have long gone past the discussion on whether you must invest in email marketing or not.  There await massive returns for those who will be able to navigate email marketing successfully. In fact, email marketing is expected to generate around $36 for every $1 spent on it. In… Continue Reading
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16 Reasons I Haven’t Responded To Your Email

After writing about the main reasons I don't pick up my phone, I was eager to author a separate breakdown of why I dodge scheduled meetings (and what makes asynchronous work more bearable). But due to the evergrowing influx of emails or direct messages across a dozen platforms, a rationale behind delaying replies appears to be a more timely piece. On a regular business day, I receive about 350 direct emails and dozens (or sometimes hundreds) of direct contacts across social networks or IMs (excluding work communication). Without further ado, here's a list of possible causations on why you haven't… Continue Reading
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14 Common Misconceptions About Email – Gmail’s Toolkit

"Slack is Killing email", "5 reasons Slack will change the workplace", "Slack, the office messaging app that may finally sink e-mail". For some odd reason, the media is eager to bury down the idea of email, and put an end to its usage for the entire world. Whether it's Slack, HipChat, Skype, social network, or some project management tool, media outlets are impatient to sink email as an official method of communication. In the meantime, marketers are celebrating their success with the best ROI results for email: According to GetResponse, email's ROI is $41 per dollar spend: Email remains unbeaten, with ROI… Continue Reading