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Mastering the B2B Sales Process: How to Effectively Reach Decision Makers
Budget and timing are the two major reasons why businesses and salespersons lose in B2B sales process. This is according to a report from Chorus. This gives emphasis to the fact that the B2B sales process is a long one and it needs strategic approaches not only in budget and timing but also in other…
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The Power of Big-Picture Thinking: A Key to Sustainable Business Growth
Imagine a business that only focuses on short-term gains, ignoring the bigger picture. What would be the long-term consequences for its vision, strategy, and overall success? Would it be able to sustain growth and create lasting value in a rapidly evolving marketplace? A stark reminder of the need to shift from short-term goals to long-term…
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How to Create a Business Plan (for Startups)
Young entrepreneurs often forget an important step before launching a startup: creating their business plan. Implementing a website itself is trivial—everyone can spin off a Wix or Weebly website in a matter of minutes and publish it live, even with a rough business plan drafted quickly upfront. While a website might be easy to set…