Short Tips

Better Website

December 29, 2018

Pitching A Better Website To A Well-Known Online Company

What if I approach a well-known online company with a better website I designed that has better UI and features than theirs? Will they buy me out or employ me? While it’s not impossible, it’s not very likely to happen for several reasons. Features and UI Are Not Everything A beautiful platform with tons of

December 21, 2018

Founder Or CEO: How To Pick The Right Title

Personally, I had two pairs of business cards during the first couple of years running the business. One of them had “Founder” engraved and the other one said “WordPress Architect” (since this was what I was doing on a day-to-day for the most part). I was handing the latter to businesses in my field looking

December 17, 2018

Building a Personal Brand (For Employees) — Case Study

Our team is distributed, and one of our remote employees is a web developer.  He’s skilled and can (generally) tackle most challenges. However, we do have occasional problems with delayed milestones or miscommunication that’s adding to the overall cost of retaining him as a part of the team. If he was a completely random and unknown person,

December 16, 2018

Benefiting Your Clients As A Distributed Agency

Small distributed teams are often worried about working remotely when selling to their first customers. Here are several tips you need to know. A Client Shouldn’t Care Technically speaking, a client shouldn’t care whether an agency is distributed or not. In a B2B transaction, the deal happens between both parties, based on a set of terms, requirements,

December 9, 2018

Advice For Service-based Businesses Working On One-Off Contracts

A common problem for small companies, especially service-based businesses working on one-off contracts is having a sole founder relying on irregular contracts needing to hire help.  My advice is: Switch to a Recurring Revenue Model ASAP Recurring revenue is, by far, the best way to manage growth in a predictable manner and scale accordingly. Could be

Remote Working

December 2, 2018

Pros and Cons Of Remote Teams

Remote teams are a wonderful way to scale a business. But, there are certain nuggets you need to assess first. Scaling Full-Time Freelance I worked as a full-time freelancer for nearly 2 years before starting the company. My business hours were flexible and a lot of my work was done from home or in coffee

September 9, 2018

Why Digital Marketers Don’t Run Businesses?

Not every digital marketer is a suitable startup or agency founder. Here’s why. Different Categories Profiling In Various Niches Digital marketing includes a number of different categories profiling in various niches, such as: SEO Social media marketing Copywriting/content marketing Email marketing Affiliate marketing Influencer marketing PPC Conversion rate optimization Some may include other forms of advertising,

September 6, 2018

Single Greatest Advice For A Young Engineer Entrepreneur

It’s not all about programming. I’ve seen hundreds and hundreds of technical folks starting businesses with no clue how to run an organization, build a team, manage finances, build UX-driven interfaces, or close a deal. Literally. There’s a certain level of elitism within the software development industry. I’ve been there myself and it’s absolutely transparent

September 1, 2018

Handling Refused Feature Requests

Estimates are incredibly challenging for innovative service development. The context of each application is different – the vendor will likely use different frameworks combined with various libraries and 3rd party services in each project. The only reasonable way to provide a good estimate is based on former experience. If you’ve implemented the exact same thing several times

August 28, 2018

The Purpose Of “Story Telling”

A Product Or A Service Without A Story Is Just A List Of Features Nobody needs features. People need solutions to problems in their specific industry. Storytelling allows for putting those features to work by defining practical scenarios. Each business is unique in a way – there’s a company mission and business goals. There’s the