thought leadership content

February 3, 2021 Business Strategy

How to Grow Your Business With Thought Leadership Content

The richest people in the world run companies: Jeff Bezos, Bill Gates, Warren Buffett, Mark Zuckerberg—you don’t need a hint to associate their names with their corresponding companies. These are just some of the most successful business leaders of the biggest companies in the world. Microsoft and Amazon both employ over 100,000 people. The impact,

evergreen content ideas

February 19, 2020 Marketing

Maximizing The Benefits Of Evergreen Content

As a consumer (or a prospect), I don’t respond to sales calls well. Intrusive advertisement is a lot less effective than educational content, answering questions to problems I’m realistically struggling with, and leading me through a journey I find easier to pass through than doing all of the due diligence myself. This is why I’d

content marketer

August 28, 2019 Recruitment

Top 10 Interview Questions When Hiring A Content Marketer

First off, freelance marketplaces are underappreciated. I remember I’ve submitted several jobs for part-time freelance writers on Upwork in 2017 and I received a total of ~20 applications. Most of them were spam and automated bot submissions. I remember that posting the same job 5 years ago would have yielded 60–100 applications, or about 10x

High Quality Content

February 13, 2019 Marketing

The Guide to Consistently Producing High Quality Content

Content production is like building a portfolio. It’s a long-term investment in developing your brand, forming a community, increasing awareness, reducing the friction of longer sales cycles. It’s frequently neglected by entrepreneurs or new market players seeking for the next quick win. It takes a while before you start reaping the benefits of your labor.

social media

December 30, 2017 Business

Saving Media in 2018 – Readers Pick The Winner

We live in interesting times. Social media has completely disrupted the way people consume information and get informed about the latest events. A study from Pew Research Center quoted by recode states: More than two-thirds of American adults — 67 percent, to be exact — “get at least some of their news on social media,”

Quora

December 13, 2017 Business

Quora: 1 Year and 1 Million Answer Views

Update: April 2020, Note: The original story was authored in January 2018. At the moment, I’ve accumulated 2.7 million Quora views! Most people who follow me online know that I’ve been spending a lot of time on Quora lately. I’ve been writing answers, participating in discussions, sharing existing Quora answers with my team and interacting

September 30, 2016 Community

DevWP Redesign – UX Recap and Content Planning Flows

The last redesign of DevWP was about a year and a half ago (give or take), but I’m really happy to announce that we’ve done some minor updates in the internal structure plus a brand new landing page for the main domain: Our previous redesign (again by our Creative Lead Alex) did follow my overall idea,