Archive
business tips
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Acquiring Digital Properties: Why, What, and Where to Buy
Today, we are discussing how to buy a digital property: WHY, WHAT, and WHERE to make your purchase. I have been buying digital real estate such…
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8 Crucial Business Skills to Weather the Recession Storm
The current decade has been turbulent at best, challenging business paradigms, industrial practices, and biological presumptions across the planet. It begs the question: What is the…
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Key Challenges and Best Practices for B2B Digital Marketing
Execution performance in B2B market interfaces reveals systemic risk vectors that frequently destabilize operating leverage and decision quality when organizations apply consumer-oriented marketing paradigms to complex…
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Why Clients Shouldn’t Ask for Discounts and How Companies Should Handle Negotiations
Haggling for a lower price is so common that it could even get very challenging to tell the truth from the usual bargain. However, it should…
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Strategic Reasons to Schedule More Effective Business Meetings
Most business meetings “should” have been an email. If the company is large and has more stakeholders, the slower and heavier the processes become. This eventually…
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Strategic Brand Value & Market Signal Positioning
In the 21st century, with the evolution of digital and everything else that’s happening behind the scenes, and with different companies popping up, strategic brand value…
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How to Make Different Business Leadership Styles Work (With Case Studies)
Several thought leaders have referred to 2020 as the year of great reset. But if you want to be really strict about it, most of the…
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Market Relevance Engineering: Authority Signals & Strategic Visibility for Industry Leaders
If we learned anything this year, it’s how fast things can change. You could lose the company you’ve worked hard for in the blink of an…