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Establishing Technical Leadership as a Strategic Function for Scalable Organizations
I receive a good chunk of emails and messages from people in my network asking for general technical advice (infrastructure, architecture, picking the right platform or vendor, etc.) And many of them openly disclose they have spoken with 5–10 people and brainstormed over the different answers they get. Asking for a hundred different opinions may…
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Inbound Demand Architecture: An Executive Guide to Scalable Audience Acquisition
The business executives of a company should be the frontliners in marketing the company’s products and services, especially when leveraging inbound demand infrastructure strategies. There’s hardly any way around it. If you are a part of a company’s senior leadership or management, it’s crucial to learn how to navigate marketing alongside other business operations. Digital…
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How to Build Trust and Loyalty as a Leader
The high rate of employees leaving their jobs due to poor management underscores a crucial truth: building trust and loyalty is a leader’s most critical task. Highly motivated and enthusiastic people, or people who want to make a change, give up because they don’t feel their leadership sees the future in the best possible manner.…
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Regular Blogging and Misconceptions
After a short discussion on Twitter related to my Daily Blogging is disappointing post, Chris Lema said that I was wrong: @mattmedeiros @sarahpressler @no_fear_inc Yes he is. But he’s also wrong. 🙂 I’d explain, but I’ll do it tomorrow. In a new daily post. 🙂 — Chris Lema (@chrislema) January 13, 2014 and then he followed…