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Strategies for Differentiating Your Business and Standing Out in a Competitive Landscape
Can you invent an “irresistible offer” (or a “godfather offer”) that is killing it on every landing page? I can’t! Are you struggling to differentiate yourself from the competition and create a compelling offer? WordPress retainers have changed the game for our company over the past 8+ years, even if they are not easy to…
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Why Are Estimates Challenging For Custom Development Work?
I’ve been browsing and replying on Quora over the holidays and one of the questions made me think deeper about the estimation challenges when quoting custom development work: At DevWP I’ve already blogged about why I avoid estimates and the reason we do provide retainer services for our ongoing accounts. I’m no stranger to budget constraints…
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WordPress Product Marketing – the Right Way
I browse and read a lot (articles, code) on a daily basis, I tend to forget quickly due to the tons of data that passes through my head (I normally have about 5 windows with 20 Chrome tabs open each). I read a great post by Brian Krogsgard on marketing WordPress products on Wed and I…
