Archive
Answers
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When AI Gets the Data Wrong: Why First-Party Sources Matter More Than Ever
This AI Overview is reporting a false metric because LinkedIn’s DAU is not public information (otherwise we’ll see a troubling stat + lots of automated bots…
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Lessons from Lockdowns to Layoffs: The Archives Still Hold Truth
Busy executives following macro trends, geopolitical shifts, investment opportunities, GTM insights from the broader B2B market are an acquired taste, and it’s 20X harder to build…
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The Slack Community for CEOs Navigating 2025’s Challenges
When I acquired ceohangout.com in 2019, networking for executives was already a trending topic. Despite the project ran as a satellite initiative, the site still ranks…
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How do we differentiate between AI-generated content and authentic enterprise-level research in professional environments?
None of the big enterprise resource sources like Gartner/Forrester/HBR can pass an AI plagiarism check today. The basic ruleset for basic AI detection today includes simple…
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What are the most effective and authentic networking channels for executives and professionals today, outside of mainstream social media?
Why “Gen Z”-related messaging and creatives annoy old school executives is a recurring conversation at the office. I iterate with my teams 3-4 times a week…
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How can a high-level, niche newsletter be scaled and optimized to stay relevant and valuable to a discerning audience?
The executive newsletter funnel now has 2 Meta creatives working with a campaign out of learning. Growth Shuttle Insider now has 18,677 subscribers. The higher the…
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How reliable is the data we encounter online, especially with the rise of AI and automated content?
4 out of my last 6 Perplexity searches were misleading or false. Unlike the other stats in my last search, the numbers above are accurate. My…
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How does the content we consume impact our ability to think critically and make informed decisions?
Confirmation bias is real – what you read and watch has a massive impact on how you perceive the world around you. As Nietzsche said, “There…
