The Actionable Guide to Web Design Planning (16 Questions to Answer)

Planning a new web design project or a redesign is a tough exercise growing organizations go through. And in the era of $59 premium templates, understanding the rationale behind spending months in conceptualization, mockups, and prototypes requires some business insight. There are three reasons custom web design solutions are important to businesses: Corporate/brand identity User experience Conversion rates It all boils down to solving the business problem of generating new leads or customers through the front-facing web technology. According to a study by Top Design Firms, a directory of digital and creative agencies, half of consumers (50%) say a company's website design… Continue Reading

DevWP Redesign – UX Recap and Content Planning Flows

The last redesign of DevWP was about a year and a half ago (give or take), but I'm really happy to announce that we've done some minor updates in the internal structure plus a brand new landing page for the main domain: Our previous redesign (again by our Creative Lead Alex) did follow my overall idea, but wasn't as functional as I wanted it to be. My initial goal was staying closer to what the internal pages print (overall structure and a sidebar) in order to be consistent, but that led to various limitations - either repetitive information in sidebars and the… Continue Reading