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Deployment Environment and Toolkit, and Automation

Mark Jaquith gave a great talk at WordCamp San Francisco called “Confident Commits, Delightful Deploys”. It was quite helpful as many developers in the WordPress ecosystem are not used to setting up a proper environment for development, including: IDE, debugging and profiling tools, automatic server setup, proper version control toolkit, VM setup, browser testing services and so forth.

Part of that was covered by Mark:

Hearing that from the Don Draper of WordPress I would definitely give his tips a try (if you’re not using them already).

Don’t forget to check few other talks on deeper engineering (toolkit or code-related) – the user management talk by Nacin,  Eric Mann’s Automated WordPress Development and Mike Schroder’s tips on WP-CLI. Whenever you are stuck with repetitive tasks, do try to automate them. It takes some time at first, but then you can run everything through the shell, or with a big nice shiny button. This might include: installing WordPress, setting database, bulk generation of users, mapping some themes, creating skeleton for plugins/themes, creating a VM for something, running tests (which you should have too) and so forth.


My name is Mario Peshev, a global SME Business Advisor running digital businesses for 20 the past years.

Born in Bulgaria, Europe, I gained diverse management experience through my training work across Europe, North America, and the Arab world. With 10,000+ hours in consulting and training for organizations like SAP, VMware, CERN, I’ve dedicated a huge amount of my time to helping hundreds of SMEs growing in different stages of the business lifecycle.

My martech agency DevriX grew past 50 people and ranks as a top 10 WordPress global agency and Growth Blueprint, my advisory firm, has served 400+ SME founders and executives with monthly ongoing strategy sessions.


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