How to Overcome Your Fears and Doubts When Starting a Business

How to Overcome Your Fears and Doubts When Starting a Business

Fear, insecurity, and uncertainty are daily triggers for millions of business owners out there.

You likely won’t get rid of those, ever. Moreover, if you feel comfortable while running a business, it increases the odds you’ll fall behind, miss a competitor pacing ahead of you, and losing customers and employees as a result.

92% of the people surveyed, who seriously considered starting a business, didn’t follow through.

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Despite these emotional triggers, many business owners push through, finding ways to manage their fears, bolster their confidence, and navigate uncertainty.

They develop resilience and adaptability, learning to treat each new challenge as an opportunity to grow and each setback as a lesson. It’s this ability to persevere through the emotional rollercoaster of entrepreneurship that often marks the difference between those who falter and those who flourish.

Embracing and channeling them in a more productive activity — namely, starting and growing a business, designing a strategy with its corresponding backup plans and safety nets — is what you can accomplish instead.

Again, keep in mind that running a business is not for everyone. It’s an endless loop of ups and downs. It is rarely profitable for months, if not years. This is also far from the usual 9-to-5 scenario that full-time employees are comfortable with.

It is definitely an unusual experience, a thrilling one, and a challenge contingent on continuous learning and experimentation. If you’re truly willing to invest in making it work, jump right in and hustle until you get there.

I have written the book, 126 Steps to Becoming a Successful Entrepreneur: The Entrepreneurship Fad and the Dark Side of Going Solo, that you can check out to guide you in your entrepreneurial journey. Also, you can check The 2020 Business Guide to Intrapreneurship if you want to explore and channel your entrepreneurial mindset in different ways at work.

What is keeping you from finally starting that business venture you have always wanted? Don’t hesitate to share your thoughts and let me know in the comments. 

Or, sign up on my free 8-week Business Accelerator that will give you a broader view of the most insightful aspects of being a knowledgeable and confident business owner.


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Mario Peshev is a serial martech entrepreneur, global business advisor, angel investor, and author, famous for launching a top 20 enterprise WordPress consultancy and authoring the modern startup formation book, “MBA Disrupted.”

His digital footprint includes 25 years of creating and scaling technical solutions, building and growing digital teams, starting and growing companies from zero to seven figures, acquiring and selling assets and businesses, and investing in global startups like beehiiv, doola, the Stacked Marketer, Alcatraz, SeedBlink.

Peshev spent over 10,000 hours in consulting and training activities for organizations like VMware, SAP, Software AG, CERN, Saudi Aramco since 2006. His books and guides are references in over 30 universities in North America, Europe, and Asia.


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