Practical Tips for Selling a WordPress Platform to SMBs
Selling a WordPress-driven platform to small or medium-sized businesses (SMB) is a major challenge for freelancers and small businesses. Every SMB is unique, with its requirements, goals, and visions. A generic pitch might not resonate with them. Customization and understanding individual business needs are crucial to making the WordPress platform appealing. Not all SMB owners or decision-makers are tech-savvy. Simplifying technical jargon and presenting the benefits of WordPress in an easy-to-understand manner can be the difference between locking the deal or losing a potential client. During my last research, there were over 2 million freelancers offering WordPress development services on… Continue Reading