Tag: Selling a Project

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Practical Tips for Selling a WordPress Platform to SMBs

Selling a WordPress-driven platform to small or medium-sized businesses (SMB) is a major challenge for freelancers and small businesses. Every SMB is unique, with its requirements, goals, and visions. A generic pitch might not resonate with them. Customization and understanding individual business needs are crucial to making the WordPress platform appealing. Not all SMB owners or decision-makers are tech-savvy. Simplifying technical jargon and presenting the benefits of WordPress in an easy-to-understand manner can be the difference between locking the deal or losing a potential client. During my last research, there were over 2 million freelancers offering WordPress development services on… Continue Reading
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7 Strategic Ways to Build a Strong Sales Team For SMEs

Sales productivity is the rate at which members of the sales team acquire revenue for the business. High sales productivity is often a combination of several factors: Saleability of the Product The sales strategies used to sell the product Sales team management Individual sales team member’s ability to sell A strong sales team is one that hits quota and generates significant revenue for the business. However, building a strong sales team is often a process that combines hard work and luck. 1. Establishing the Right Mindset as SME Executives Everyone in charge of their own business should sell. That includes… Continue Reading
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14 Reasons Why the Website RFP Process Is Really Broken

One of the most painful roadblocks of the web ecosystem is the practice of creating and submitting RFPs (Request for Proposals). And among the leading reasons why we transitioned to WordPress retainers back in 2014 was precisely due to how broken this process is. (The other key goal was focusing on recurring revenue.) But since the process of recruiting agencies and freelancers is so ridiculous at large, let's look up some raw data. 80% Of All Projects Fail The most trusted and authoritative source of data in terms of project success and failure rates is the CHAOS report by the… Continue Reading