My retrospective on 15 years of building a scaling a global martech agency, from a “do it all” small shop to a WordPress enterprise vendor, through digital consultancy, HubSpot and Semrush key partnerships, scaling a dozen media networks past 100MM monthly views…
To the GTM martech consultancy today, leading with data pipelines, demand generation, engineering prowess, led by strategic planning & fast-paced experimental framework.
In this newsletter (going out to 27,000+ executives via email too), I’ve outlined the opportunities available in 2010 and what led to the foundation of DevriX.
Seeking market opportunities, and vetting “blue ocean” gaps, is paramount to reaching “product-market fit” – a strategy we still apply internally across our client portfolio.
And I’d never start the same project again fifteen years later!
Here’s a rundown of the thinking process, gaps that existed in 2010, the rise and fall of certain initiatives and opportunities since, and what we’re focusing on immediately starting this Q3.
Growth Shuttle InsiderGrowth Shuttle Insider
DevriX turned 15 – how digital evolved and our next pivot
Mario Peshev
