Pricing strategy for the ebook launch

“MBA Disrupted” will be live on Amazon Kindle next week – it’s official! 🧑‍🏫

Next up: print (summer), then Audible (Sep-Oct, depending on demand).

25 years in digital, 16 years running businesses, and 5+ years writing it.

🐢 If you feel that traditional MBA programs are hard to get in, very expensive, not up to date…

… and AI is hallucinating, providing short bits and pieces with limited context… 🤖

You need this practical guide, 350+ pages of actionable strategy, from defining your niche and offers through incorporating and all digital business models to GTM strategies and tooling for starting companies. 📈

The human element matters: which is why I’ll also open up a couple of channels in my own Slack community for book readers reaching out via the book website. This will build a community of bootstrappers which I’ll be helping out in the process. 🏙️

I read several business books for digital businesses released over the past 24 months and I’m pretty happy to say that this is the most tactical and actionable one covering specific business models with their unique traits. What works for a digital agency is different in a B2B SaaS or a dropshipping website, and each has a separate (long) chapter plus references in the others.

🙏 Honored to have received positive feedback on the last draft by several established entrepreneurs, CEOs, founders running 7, 8, and even 9-figure businesses.

So we’re off to a strong start.

Aiming at May 21 – stay tuned and let me know in the comments if you want a link to the Amazon page once live. I’ll run an ebook promo at $2.99 over the first month looking into a bestseller so it’s half the price of a Starbucks coffee and 1,000X the value 😉