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Drive Growth and Profitability: 14 Ways to Transform Your Business in 2024
With the current outlook of 2024, companies and individuals are hopeful that the economy will start to recover. The Fed has kept the interest rates steady since July 26, 2023, up until the 5.25% – 5.50% point. The general public expects upcoming rate drops around Q2 this year, easing the global economy. source: tradingeconomics.com We…
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Brand Building vs Silent Building: Choosing the Right Strategy for Your Business
In the dynamic landscape of e-commerce, the debate between brand building and silent building has ignited discussions across various platforms. As I engaged in conversations on four different podcasts this week, one central question emerged: why are many dropshippers hesitant to embrace brand building and showcase their stores? The apprehension often stems from a fear…
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Will AI Kill IT/Marketing Jobs?
In recent times, the question of whether Artificial Intelligence will replace human jobs, particularly in Information Technology and Marketing, has been a hot topic of discussion. This discourse has been fueled by the advent of powerful AI models such as ChatGPT, which have stirred up a myriad of debates and concerns. While these concerns are…
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How to Start an LLC in the U.S. – Complete Guide for Non-residents
Starting a business in the United States is like setting sail on a thrilling voyage, where the horizon is adorned with possibilities of growth and triumph. But if you’re a non-U.S. citizen, you might find yourself pondering whether the rewards of starting a Limited Liability Company (LLC) are within your reach. The reassuring news is…
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Data-Driven Strategies for Effective Content Development
In the current digital age, creating content is crucial for attracting and engaging the audience, establishing a brand, and driving business growth. However, the content creation landscape is constantly changing, and now calling for another paradigm shift in how we approach it. Blog postings and other static, one-way communication pieces were a common focus of…
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30 Ways to Diversify Your Income (Multiple Parallel Revenue Streams)
When it comes to finances, increasing profitability broadly falls into one of two categories: Traditionally, 9-to-5 employees rely on a single source of income limited to their payroll. If your monthly or annual income is fixed, the best you can do is optimize your expenditure and improve your living standard (bonus points for managing a…
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Strategic Channel Partnership: A Guide to Finding and Cultivating Successful Collaborations
Channel partnerships can be an effective strategy for businesses to cross-sell and upsell to the same target market as other vendors in their space. However, a partnership’s success largely depends on the alignment of the partners and the value proposition offered to customers. Before reaching out to potential partners, businesses must consider several factors, including…
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How to Recruit Talent That Has the ‘Agency Bug’
The agency world is a different beast when compared to traditional brands hiring in-house or a massive corporation with the so-called agency talent. While startups show some overlap in working hours or job dynamics, the added variety of business clients agencies juggle plus the hard cap on monthly hours introduces unique challenges for the average…
Featured Article
The 38 Biggest Business Challenges Growing Companies Face
I’ve compiled this comprehensive list of the most impactful business challenges that companies have to deal with. Resembling the feast or famine cycle freelancers are notorious for, the balancing act requires juggling with multiple challenges at a time, often across different categories.
